Roots ’n’ Fruits curates researched brands that provide 100% natural, plastic-free products, so you never have to choose between health and convenience.
We partner with brands that make their goods with only natural ingredients because many synthetic chemicals are derived from petrochemicals, ingredients that originate from crude oil, and we believe our bodies deserve better. We have a strong preference for ingredients that are certified organic, fair trade, and non-GMO.
Emerging research confirms that plastic packaging can leach endocrine-disrupting microplastics, nanoplastics, and unknown synthetic chemicals into our food, personal care products and home goods, even at room temperature. That’s why we look beyond ingredient labels and carefully vet every brand to ensure it aligns with our plastic-free product packaging values.
While the vast majority of our featured items come in 100% plastic-free packaging, we’re transparent about the rare exceptions, such as liquid products that may require a plastic spray trigger or pump. We’ve also created a dedicated Plastic-Free Collection featuring businesses that ship plastic-free.
We believe non-toxic living should be accessible and affordable. We’re proud to offer exclusive discounts from our partners. Just use code ROOTSNFRUITS where eligible, a little gift from us to you.
Embrace the quiet luxury most overlook, the kind rooted not in excess or sought-after labels, but in purity. It’s the sanctuary of a toxin-free home, the subtle scent of real botanicals, and the peace of knowing your choices nurture your body. Each intentional swap, plastic for glass, synthetic for natural, mass-produced for mindfully crafted, invites you to create space to savor life’s simplest joys.
This is the true status symbol: peace of mind. Knowing your skincare, fragrances, and home are free from harmful synthetic chemicals, and that your purchases support organic farming, fair trade, and sustainable practices. Purity isn’t restrictive, it’s liberating. It frees you to live with more clarity, presence, and ease.
We invite you to think differently about consumerism because true status isn’t found in designer labels filled with hidden toxins, but in belongings crafted from the purest materials providing lasting nourishment with medicinal benefits.